In short, the least wasteful way in is one article, one decision, a lunch break. Realistically, new to Business Development? warm up on the beginner pages here — they cover the calls that matter first.
Common questions
Put simply, we answer in the next newsletter and add the good ones to the articles so the next passer-by finds them. As a rule, we answer Business Development questions straight, even when the realistic answer is “it depends”.
Is Business Development the right commitment for newcomers like you?
In practice, we spell out the trade-offs in Business Development plainly, so the call comes from your situation rather than somebody else’s enthusiasm. On balance, plenty of people do fine without Business Development; the honest version of this page says so.
Business Development costs and budgeting
A candid Business Development budget has a line for the cost of switching later — leave it out and the number is fiction. Realistically, budgets in Business Development rarely break where most people expect — it is the second purchase nobody warned you about that catches them out.
Reading beyond this site
Talking to a regular a year ahead of you in Business Development is worth more than an afternoon of extra reading. Broadly, communities are useful for Business Development when regulars post the boring detail rather than opinions.
Staying current
In short, a walkthrough that has not been touched in two years is a write-up we would not trust either. As a rule, older Business Development breakdowns get reviewed every season, which is why the date you see means something here.
Read next: Choosing well in Business Development: how we do it and Business Development: where the money really goes.
